Silver Dollar Speedway

Sanders Wins Again at Chico
David Tarter Memorial Set For This Weekend
Sanders and Cooper Win Night Two of Fair
Sanders Wins Again at Chico

Sanders Wins Again at Chico

6/6/2025 -
FOR IMMEDIATE RELEASE Sanders Back to Victory Lane at Chico CHICO, Calif. June 6, 2025 – Justin Sanders won his fifth race of the season at Silver Dol
David Tarter Memorial Set For This Weekend

David Tarter Memorial Set For This Weekend

6/2/2025 -
FOR IMMEDIATE RELEASE Contact: SLC Promotions | silverdollarspeedway@yahoo.com | (530) 966-4020 Two Big Nights of Racing Set for This Weekend CHICO, C
Sanders and Cooper Win Night Two of Fair

Sanders and Cooper Win Night Two of Fair

5/24/2025 -
FOR IMMEDIATE RELEASE Justin Sanders Wins Night Two of Fair Race CHICO, Calif., May 23, 2025 – Justin Sanders continued his winning way at Silver Doll

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Sanders Wins Again at Chico

Sanders Wins Again at Chico

6/6/2025
FOR IMMEDIATE RELEASE Sanders Back to Victory Lane at Chico CHICO, Calif. June 6, 2025 – Justin Sanders won his fifth race of the season at Silver Dollar Speedway on Friday night. The race was in honor of Bill Brownell and Tommy Herseth. Sanders won this same event back in...more
David Tarter Memorial Set For This Weekend

David Tarter Memorial Set For This Weekend

6/2/2025
FOR IMMEDIATE RELEASE Contact: SLC Promotions | silverdollarspeedway@yahoo.com | (530) 966-4020 Two Big Nights of Racing Set for This Weekend CHICO, Calif. June 2, 2025 – SLC Promotions will host two nights of dirt track racing at the Silver Dollar Speedway in Chico, now...more
Justin Sanders Shines Once Again at Chico

Justin Sanders Shines Once Again at Chico

5/25/2025
FOR IMMEDIATE RELEASE Sanders Back in Victory Lane CHICO, Calif., May 24, 2025 – For the fourth time this season, Justin Sanders was the first driver to the checkered flag at Silver Dollar Speedway. Sanders won the special Saturday night race at the Silver Dollar Fair....more
Sanders and Cooper Win Night Two of Fair

Sanders and Cooper Win Night Two of Fair

5/24/2025
FOR IMMEDIATE RELEASE Justin Sanders Wins Night Two of Fair Race CHICO, Calif., May 23, 2025 – Justin Sanders continued his winning way at Silver Dollar Speedway by winning night two of the sprint cars at the Silver Dollar Fair on Friday night. Sanders picked up his 17th...more
Kyle Larson and Brad Sweet Go All in At Silver Dollar Speedway
2052
11/20/2021

11/20/2021

Silver Dollar Speedway


Kyle Larson and Brad Sweet Go All in At Silver Dollar Speedway

FOR IMMEDIATE RELEASE

Contact: Brad Sweet, SLC Promotions, silverdollarspeedway@yahoo.com

Kyle Larson, Brad Sweet Go All In At Silver Dollar Speedway

Champion racers invest in Northern California track

CHICO, Calif., Nov 20, 2021—2021 NASCAR Cup Series Champion Kyle Larson and three-time World of Outlaw NOS Energy Drink Sprint Car Champion Brad Sweet have teamed  up to become the new promoters of Silver Dollar Speedway—the historic dirt track in Chico, California. The Northern California natives, with a combined 14 sprint car victories at the track less than two hours from their childhood hometowns, formally signed a deal with Silver Dollar Fairgrounds this week.

“Our goal is to continue to provide entertaining, exciting auto racing and introduce new ideas to enhance the fan and driver experiences,� said Sweet, 35 of Grass Valley, California. “I’ve always loved Silver Dollar Speedway. Some of my fondest childhood memories are of the Gold Cup (Race of Champions). I’ve learned a lot about the racing business the last eight years on the Outlaw tour and I have promoted some races along the way.�

“I’m so excited to be a part of the future at Silver Dollar Speedway,� said Larson, 29, from Elk Grove, California who started his racing career at nearby Cycleland Speedway. “I’ve spent many days at Silver Dollar as a fan and driver, and have been lucky enough to win some of their big races. It is a special place and I’m eager to help grow it back into one of the nation’s top dirt tracks.�

While Larson and Sweet remain focused on their respective full-time racing careers, Sweet will oversee day-to-day operations at Silver Dollar Speedway. A third member of the newly formed Sweet Larson Copeland (SLC) Promotions team is regional racer Colby Copeland of Roseville, California. He’ll serve as liaison between the promoters, drivers and fans. “I look forward to working with Brad, Kyle and the staff at Silver Dollar Speedway,� said Copeland who recently promoted several successful Outlaw Kart events.

Among other things, the group initially plans to turn up the track’s famed Gold Cup experience, revamp the midway behind the main grandstands and spruce up the facility. SLC Promotions will attend the Promoters Workshop in Reno next month to strategize a stimulating 2022 race schedule. Said Sweet, “Our plan is to keep the grassroots divisions alive and well going forward. All divisions are an important part of the legacy and future of Silver Dollar Speedway, a local community fixture since 1962.�

SLC Promotions thanked former promoter Dennis Gage for serving the speedway since 2010. “Dennis has been very gracious in making this transition smooth,� said Sweet. “As he retires from Silver Dollar Speedway, he leaves the place in solid shape for us to continue and grow all of our events.�

“I am proud of what we’ve done at Chico, and also extremely excited to see how SLC Promotions takes the track into the future with all of their connections,� said Gage who confirmed that he’ll still manage and operate nearby Marysville Raceway in 2022.

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ABOUT SILVER DOLLAR SPEEDWAY

Silver Dollar Speedway is a high-banked, quarter-mile clay oval race track located on the Silver Dollar Fairgrounds located at 2357 Fair St., Chico, California. Opened in 1962, the track hosts multiple high-profile events including the marquee Gold Cup Race of Champions, Silver Cup, David Tarter Memorial and the Fall Nationals.

silverdollarspeedway.com • facebook.com/sdspeedway • twitter.com/sdspeedway

ABOUT SLC PROMOTIONS

Founded in 2021 by modern auto racing talents Brad Sweet and Kyle Larson—along with business partner Colby Copeland— SLC (Sweet Larson Copeland) Promotions is dedicated to leading grassroots dirt track racing into the future while preserving the sport’s rich history. SLC manages and operates Silver Dollar Speedway in Chico, California.

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